Articles

Emotions and their impact on the brand: a neuroscientific analysis of trust and social media content sharing in generation Z

Radovan Bačík, Veronika Loumova, Štefan Gavura, Maria Tomasova, David Misko

1042    929

Customer segmentation and perception of service quality in digital tourism

Radovan Bačík, Jaroslava Gburova, Katarina Melasova, Petra Motyckova

2124    1237

Differences between webrooming and showrooming in terms of selected consumer perception factor

Mária Oleárová, Beata Gavurova, Radovan Bačík, Katarina Pavlinska

3811    2803

Analysis of perceived customer satisfaction in the context of rail transport: a case stude of the Slovak market

Ludovit Nastisin, Beata Gavurova, Radovan Bačík, Ivan Kopor, Stefan Kral

3839    2022

Bitcoin price as one of basic cryptocurrencies in relation to the basic stock market's indicators

Antonín Korauš, Miroslav Gombár, Alena Vagaská, Radovan Bačík, Peter Korba, Filip Černák

4021    2824

Relationships between road transport infrastructure and tourism spending: A development approach in European OECD countries

Viera Ivankova, Beata Gavurova, Radovan Bačík, Martin Rigelský

4433    2326

The effect of institutional innovations on tourism spending in developed countries

Martin Rigelský, Beata Gavurova, Ladislav Suhanyi, Radovan Bačík, Viera Ivankova

4277    2146

Website quality factor as a multidimensional construct and its impact on the use of e-banking

Radovan Bačík, Beata Gavurova, Igor Fedorko, Richard Fedorko

4239    2241

Social media in the context of technology acceptance model

Igor Fedorko, Richard Fedorko, Beata Gavurova, Radovan Bačík

3835    2136

Motivational factors at work of e-commerce and e-business employees. What is the difference between genders?

Pavel Ziaran, Richard Fedorko, Beata Gavurova, Radovan Bačík

3907    2155