Entrepreneurship and Sustainability Issues

Enter to ENTREPRENEURSHIP AND
SUSTAINABILITY CENTER page

Navigation

Membership:

Recommended tools:

Join a global community of researchers using Kudos:

Received: 2021-06-01 | Accepted: 2021-09-15 | Published: 2021-12-30

Title

Impact of gender differences in perception of creative identities of artist, creator, manager, entrepreneur and leader on sustainability

Abstract

Because personal identity is a crucial component forming an individual, the perception of identity is a key feature in identity work. As a crucial component of the constant development of an individual, identity work influences the sustainability of groups and socie-ties. Due to gender differences in many areas, the research on the impact of gender factors on the perception of creative individuals (like an artist, creator, entrepreneur, leader, and manager) may bring significant conclusions. Although gender factor is widely present in the litera-ture, there is a gap about the impact of gender on the perception of creative individuals. A quantitative examination among the international society representatives (n = 160) was undertaken to fill this gap. The research displays that male and female perspectives of the perception of the creative identities are statistically similar. The hypotheses were confirmed using the chi-square test of independence (p < 0.001). The additional qualitative analysis reveals that females, in comparison to males, see the particular factors constituting each studied identity slightly more transparent and as more important: the artist’s identity by 1.73%, the creator’s identity by 0.98%, the entrepreneur’s identity by 2.23%, the leader’s identity by 2.11%, and the manager’s identity by 1.15%. The research results may be used to understand the gender differences of creative identities’ perception by male- or female-dominated groups, organizations, and societies. The consequences of the differences for management and entrepreneurship may be seen as minor from the general perspective. However, they may be essential in the efficiency of the cooperation: 1) There is no evidence that any gender should be limited or preferred about working with creative individuals; 2) There is a slight difference indicating female predispositions in the perception of creative identities; 3) Particular features of creative individuals are underrated or overrated by males and females and can determine particular decisions. The research conclusions should be seen as a novelty compared to results describing essential differences in many areas of human activities regarding gender.

Keywords

gender, sustainability, identity, perception, creativity, artistry, entrepreneurship, leadership, organizing

JEL classifications

D91 , J19 , L26 , M54 , Z11

URI

http://jssidoi.org/jesi/article/897

DOI

DOI 10.9770/jesi.2021.9.2(1)

Pages

10-36

This is an open access issue and all published articles are licensed under a
Creative Commons Attribution 4.0 International License

Authors

Szostak, Michał

University of Social Sciences, Lodz, Poland http://en.san.edu.pl

Articles by this author in: CrossRef | Google Scholar

Journal title

Entrepreneurship and Sustainability Issues

Volume

Number

Issue date

December 2021

Issue DOI

DOI 10.9770/jesi.2021.9.2

ISSN

ISSN 2345-0282 (online)

Publisher

VšĮ Entrepreneurship and Sustainability Center, Vilnius, Lithuania

Cited

Article views & downloads

HTML views: 3088 | PDF downloads: 1324

References

Aaltion, I., & Huang, J. (2007). Women managers’ careers in information technology in China: High flyers with emotional costs? Journal of Organizational Change Management, 20(2), 227–244. https://doi.org/10.1108/09534810710724775