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Source: Journal Citation ReportsTM from ClarivateTM 2022

Entrepreneurship and Sustainability Issues Open access
Journal Impact FactorTM (2022) 1.7
Journal Citation IndicatorTM (2022) 0.42
Received: 2023-11-15  |  Accepted: 2024-02-18  |  Published: 2024-03-30

Title

Streaming ahead: technological innovations redefining new product development in the entertainment industry


Abstract

This article delves into the dynamic intersection of technology and innovation within the streaming industry, offering a comprehensive analysis of the evolving landscape of content creation, delivery, and consumption. By scrutinizing the integration of cutting-edge technologies such as artificial intelligence, augmented and virtual reality, and blockchain, the article elucidates how these innovations are revolutionizing the viewer experience. Additionally, exploring emerging trends, including metaverse integration and the increasing demand for live and interactive content, provides critical insights for industry practitioners. As the industry grapples with content overload and the intricacies of revenue models, this article propounds strategic considerations for navigating the evolving streaming landscape. Ultimately, this comprehensive examination illuminates the future trajectory of the streaming industry and underscores the imperative for innovative adaptation.


Keywords

streaming technology, innovation, content personalization, metaverse integration, monetization models


JEL classifications

M10 , O30 , M21


URI

http://jssidoi.org/jesi/article/1173


DOI


Pages

227-237


Funding


This is an open access issue and all published articles are licensed under a
Creative Commons Attribution 4.0 International License

Authors

Iliescu, Denisa
Politehnica University of Bucharest, Bucharest, Romania https://upb.ro
Articles by this author in: CrossRef |  Google Scholar

Ioanid, Alexandra
Politehnica University of Bucharest, Bucharest, Romania https://upb.ro
Articles by this author in: CrossRef |  Google Scholar

Journal title

Entrepreneurship and Sustainability Issues

Volume

11


Number

3


Issue date

March 2024


Issue DOI


ISSN

ISSN 2345-0282 (online)


Publisher

VšĮ Entrepreneurship and Sustainability Center, Vilnius, Lithuania

Cited

Google Scholar

Article views & downloads

HTML views: 173  |  PDF downloads: 110

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