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Entrepreneurship and Sustainability Issues Open access
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Articles

The relationship of content and affiliate marketing strategies with varying shopping behaviours

Valavadra Sahu, Saroj Kumar Sahoo, Simran Babu, Sandhyarani Sahoo, Juraj Fabus, Miriam Garbarova

1003    712

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DOI 10.9770/y3764249885

Content marketing, brand awareness, and customer loyalty in emerging market

Mamdouh Zaki Ahmed Ewis, Shereen Aly Hussien Aly Abdou

2791    1482

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DOI 10.9770/b4992425558
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