ESC

Clarivate

JCR Category: Business in ESCI edition

Entrepreneurship and Sustainability Issues Open access
Journal Impact FactorTM (2023) 1.2 Q4
Journal Citation IndicatorTM (2023) 0.33 Q3

Articles

Outdoor advertising effectiveness evaluation from customers' view

Margarita Išoraitė, Gintarė Gulevičiūtė

1217    748


Exploring brand loyalty toward traditional confectioneries in an emerging market

Nguyen Viet Thai, Dang Hong Vuong, Nguyen Thi Thu Ha, Nguyen Quoc Thinh, Myeong Hwan Kim, Nguyen Le Dinh Quy

4315    1619